Why?
Growing up I loved stories of pioneers, archaeologists, explorers, and inventors - the people who were curious, persistent, adventurous, rugged individualists who were willing to take calculated risks to pursue a dream, and overcame long odds, seemingly insurmountable obstacles, and continual setbacks before achieving their goals. Today I see the spirit of my childhood heroes embodied in the American entrepreneur.
Codiligent business brokers was founded in Portland, Oregon in 2003 to provide quality business sale representation to owners of small and lower mid-market companies. My goal was to help entrepreneurs achieve an appropriate reward for their years of hard work, persistence, and risk-taking by providing them with the quality service that larger companies have come to expect when dealing with investment banks like JP Morgan and Goldman Sachs, but which is often out of reach for small companies dealing with business brokers.
I wanted Codiligent to be significantly different from other business brokers. My vision included:
- Eric Williams
Codiligent business brokers was founded in Portland, Oregon in 2003 to provide quality business sale representation to owners of small and lower mid-market companies. My goal was to help entrepreneurs achieve an appropriate reward for their years of hard work, persistence, and risk-taking by providing them with the quality service that larger companies have come to expect when dealing with investment banks like JP Morgan and Goldman Sachs, but which is often out of reach for small companies dealing with business brokers.
I wanted Codiligent to be significantly different from other business brokers. My vision included:
- Providing quality representation to a limited number of clients, rather than indiscriminately securing clients and hoping a few will close.
- Being an effective advocate for clients by taking the time to completely understand a business and its value before actively marketing it.
- Using a comprehensive, customized approach to marketing to increase the odds of reaching both financial and strategic business buyers.
- Being highly responsive to buyers in order to capture momentum and increase the probability of a timely business sale.
- Encouraging timely real offers by developing comprehensive information packages so that the business is accurately presented.
- Using a consultative sales approach to negotiating and structuring business sales.
- Always acting with integrity, and maintaining a long-term focus.
- Eric Williams
